With online reputation management, you can turn platforms like Google, Facebook, and Yelp into major revenue generators. Let’s say you own a funeral home business in Tulsa, Oklahoma and while things are going well, you can’t shake the feeling that you could be growing faster. Referral marketing isn’t [...]
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So far Kara Ludlum has created 10 blog entries.
Funeral Directors strive to ease their families' concerns with trusted guidance, either at the time of loss, or for those looking to plan for the future. Successful funeral home businesses provide services, which far exceed the needs and expectations of client families, that are designed to answer [...]
Digital technology’s made a lot of unexpected things become a possibility, including attending a funeral from the other side of the world. In this day and age, more and more funeral homes are opting to add live streaming a funeral or memorial service into their packages so that loved [...]
Over time, pet therapy has become increasingly common in care homes, hospitals, schools and even universities and now we’re seeing these precious companions show up at funeral homes. Some funeral directors have started working with grief-therapy dogs to help their clients when they visit the funeral home with some [...]
As we have learned, different cultures attach significance to different colors. In many parts of the world, black is traditionally the color of death, mourning and funeral fashion, but it is not the universal color of mourning everywhere. Black Donning dark colors for mourning has been strongly associated with [...]
Implementing the right marketing strategy for your cremation business is essential in building brand awareness and consumer loyalty. The right marketing strategy and tactics can be streamlined and made cost-efficient, so there is no need to limit these initiatives in your budget if you’re implementing them effectively. Connect on [...]
Local marketing is one of the most efficient ways cremation business owners can target customers in their local market. Cremation business owners can target customers in their local market and increase brand visibility and awareness within their community through using local marketing tactics. Here are a few tips to [...]
The funeral home industry is in a unique position when it comes to marketing. Planning for our death is a service that everyone eventually needs while also being one many would like to avoid. Some people interested in planning their funeral or memorial service may be relatively young [...]
Today, consumers are more inclined than ever to base their decisions on what they hear from previous customers of a business. Online reviews have transformed how people connect with companies and the last five years has seen a huge surge in the number of people both reading [...]
The Fair Debt Collection Practices Act (FDCPA) became effective in March, 1978 (15 U.S.C. 1692 et seq.). The Fair Debt Collection Practices Act (FDCPA) became effective in March, 1978 (15 U.S.C. 1692 et seq.). It was designed to eliminate abusive, deceptive, and unfair debt collection practices. It [...]