Digital technology’s made a lot of unexpected things become a possibility, including attending a funeral from the other side of the world. In this day and age, more and more funeral homes are opting to add live streaming a funeral or memorial service into their packages so that loved [...]
Over time, pet therapy has become increasingly common in care homes, hospitals, schools and even universities and now we’re seeing these precious companions show up at funeral homes. Some funeral directors have started working with grief-therapy dogs to help their clients when they visit the funeral home with some [...]
As we have learned, different cultures attach significance to different colors. In many parts of the world, black is traditionally the color of death, mourning and funeral fashion, but it is not the universal color of mourning everywhere. Black Donning dark colors for mourning has been strongly associated with [...]
Implementing the right marketing strategy for your cremation business is essential in building brand awareness and consumer loyalty. The right marketing strategy and tactics can be streamlined and made cost-efficient, so there is no need to limit these initiatives in your budget if you’re implementing them effectively. Connect on [...]
Local marketing is one of the most efficient ways cremation business owners can target customers in their local market. Cremation business owners can target customers in their local market and increase brand visibility and awareness within their community through using local marketing tactics. Here are a few tips to [...]
The funeral home industry is in a unique position when it comes to marketing. Planning for our death is a service that everyone eventually needs while also being one many would like to avoid. Some people interested in planning their funeral or memorial service may be relatively young [...]
Today, consumers are more inclined than ever to base their decisions on what they hear from previous customers of a business. Online reviews have transformed how people connect with companies and the last five years has seen a huge surge in the number of people both reading [...]
The funeral home director tailors the preneed program for the individual and works to ensure all the finances and personal details are in order. A preneed program is a must for any death care business, however, many people don't even know that they can plan and pay [...]
As a funeral home director, you want to do everything you can to assure families are as comfortable as possible throughout the funeral planning process. Without a doubt, funeral directors understand that the arrangement process comes at a difficult time for families and their loved ones and that these [...]
The Fair Debt Collection Practices Act (FDCPA) became effective in March, 1978 (15 U.S.C. 1692 et seq.). The Fair Debt Collection Practices Act (FDCPA) became effective in March, 1978 (15 U.S.C. 1692 et seq.). It was designed to eliminate abusive, deceptive, and unfair debt collection practices. It [...]
